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Flower colors and meaning

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Each color has its own meaning and association for your customers who come to pick a bouquet in your flower store. Which colors can have a positive effect, at which moments do they fit and for which moments are they suitable? We take you into the world of flower colors!

Orange

The color orange stands for, among other things:

  • modern 
  • positivity
  • heat
  • force
  • coziness
 
Moments
This makes orange flowers perfect for congratulations! Whether it is a birthday, a new job or moving house a bouquet of orange flowers is the gift.

Red

The color red stands for, among other things:

  • romance 
  • courage
  • determined
  • passion
  • action
 
Moments
Red flowers are mostly given with Valentine's Day, but this color cannot be ignored at Christmas either. A loving gesture for the partner, family or friends.

The Alstroemeria, a flower with meaning

Did you know that the meaning of the Alstroemeria, is the flower of friendship? In addition, each petal has a meaning, namely: understanding, humor, patience, compassion, decisiveness and respect. The Alstroemeria is available in every color, so perfect to incorporate into bouquets at the above moments.
Discover the assortment

Purple

The color purple stands for, among other things:

  • dignity
  • creativity
  • style
  • luxury
  • mystery
 
Moments
Flowers are also an important symbol at sad times, such as a funeral or condolence. White flowers are chosen along with purple flowers. 

Pink

Among other things, the color pink represents:

  • delicate
  • harmony
  • female
  • passion
  • compassion
 
Moments
For a sweet gesture, a thank you or congratulations, you can always arrive with a pink bouquet. Especially on Mother's Day and on the birth of a baby girl.

Yellow

The color yellow stands for, among other things:

  • happiness
  • inspiring
  • energetic
  • striking
  • playful
 
Moments
The fresh yellow color that goes with the beginning of spring and therefore we see a lot at Easter also has another meaning. The color can also have a positive effect on health, perfect for wishing someone well!
 
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